Retailer Profiles | Bach, Matakana

Retailer Profiles | Bach, Matakana

FROM THE BRAND'S INCEPTION, WE HAVE CONTINUED TO WORK CLOSELY AND GROW WITH THE HELP AND SUPPORT OF OUR RETAILERS. EACH WITH THEIR OWN UNIQUE VISION AND APPROACH TO CURATING AN INTERESTING OFFERING.

From high end fashion boutiques, to owner operated destinations, La Tribe finds home in a variety of beautiful spaces throughout Australia and New Zealand. In this series, we sat down with the people and faces behind these beautiful stores, to hear more about their vision.

We sat down with Sophie Hauser, Owner & Operator at Bach Matakana to find out more about her retail journey.

Bach blends surf & lifestyle brands to create a boutique store located in the heart of Matakana. By combining research, travel and personality, turning lifestyle into a boutique retail experience.

Tell us a little more about where you are located and what you love about the area?

We are located in Matakana, one of the most beautiful spots in NZ! We are so lucky to be so close to Auckland to get the city fix but also be surrounded by beautiful beaches. 

 

What is the inspiration behind Bach Matakana.

I grew up in Matakana, and worked in the store during uni holidays. Working in the store before purchasing it gave me a great understanding about the customers and what I believed Matakana was really missing. The opportunity came up to buy the store in 2017 & I jumped at it & haven’t looked back. Bach now has a very desirable mix of lifestyle and high end boutique brands which work so well together targeting both my locals and customers from afar.

 

Tell us more about the process of curating brands and styles in your boutique, do you reflect and refine each season?

We are one of the very few stores in NZ that mixes surf/lifestyle and high end boutique labels like we do, the area we are in and the customer who shops here really enables us to do this which is amazing as it makes us unique in what we offer. It’s very important to get that mix right though! It is probably the hardest part of the job.

 

What do you and your customers love most about La Tribe?

Much like La Tribe offers, I like to have footwear I can reach for everyday and wear to every occasion. I wear a new style of Winter boots each season, I have 2 colourways in the studded sandal and about 6 pairs of slides/sandals. I don’t own any other branded footwear I love La Tribe as it covers all aspect of my life from cruising at the beach, to dining out at night & I think all my La tribe loving customers would feel the same.

 

What is your favourite style this season and how will you wear them?

The Chelsea Boot for sure, it’s simple but classy. I like the flat sole as I’m generally pretty casual but it’s a nice one to dress up too. I also can’t go past a pair of Velcro Slides. 

Explore more retailer profiles here. 

xx La Tribe